Selling Wine at Every Level

Dan Jago has been at the head of Bibendum one of Britain’s leading wine wholesalers, Tesco’s global wine division – one of the world’s largest by volume – and Berry Bros & Rudd, the UK’s oldest fine wine merchant. In other words, he knows A LOT about wine distribution, from presenting Pétrus and Le Pin to private clients, to purchasing Pinot Grigio for Polish supermarkets.